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NERF Gun

Packaging Design

Client: Nerf

Fields: Packaging, Graphic Design

Year: 2012

Nerf Guns target a distinct audience of 7-13 year old males. This packaging was designed to target 10-13 year olds by using the concept of a wooden military style crate. I wanted to create a unique packaging solution that acts as a storage unit for the nerf gun as well.

 

The final crate not only provides a creative packaging design that attracts the adventures boys who play with nerf guns. But it could be easily be mass produced out of recycled wood products. It gives children a place to store their Nerf Gun while they are not playing with them. That is something basic cardboard packaging does not provide.

All rights reserved. Copyright © 2015 Tyler Kozar | Designer & Art Director |  Tyler@TylerKozar.com